Whenever I get stumped at what to write about next, I do one of two things.
I either stare at the screen until I come up with something decent to write about or I redesign my blog!
Redesigning a blog can have lots of great effects on your sanity. First and foremost, it takes your mind off the content aspect for a least a little while. Sometimes, resting your mind is one of the best things you can do for your blog. It also gives you the chance to flex that creative muscle in ways other than writing. That could be just as important as the rest. Aside from all the mental aspects, it will help your blog grow and prosper.
- After a redesign, your traffic will increase as long-time readers who may rely on just your RSS feed will come back to the site to check out the new layout. This maybe a short lived spike in traffic, but as we all know, traffic numbers are the sold determining factor in generating revenue.
- Each redesign will give you the chance to review your advertisement placements and whether or not your space is used to its fullest. Over time, you will find what type of ad works best in your niche. The same goes for layouts. Maybe the banner ads work better than the 125 x 125 ads. In that case, you could redesign the site to allow for better banner placement or even more banner placement. Plus advertisers always like something new, so older advertisers maybe more inclined to ‘re-up’ their ad with you
- After a redesign, you can feel more excited to tell new people about your blog. Although you could be constantly promoting your website, it is easy to tire of it. It is like an band who has been touring on a record for 2 years. They may appear to still love the music, but inside they are clamoring to release something new and exciting. When the new music is released, it is almost rejuvinating to the artist. The same could be said for a blog.
Another good thing about a blog redesign is that you can use and modify pleny of great and free wordpress themes. One of the sites I frequent often is http://www.wpthemesfree.com. They have a lot of great themes.
Once you redesign your blog, you will feel rejuvinated and ready for another several months of content generating!
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